Description

Speaker: Stan Cook Jr., Rock + Water Travel, St. John's, Newfoundland

Stan is a seasoned professional with an extensive background in the Tourism industry. With more than 30 years of experience, Stan began his career working alongside his parents in the family adventure business and later took on the role of Adventure Tourism Advisor and Consultant for Fogo Island Inn, contributing his expertise to one of Newfoundland’s most renowned destinations. Stan is widely recognized for his significant contributions to the tourism industry in Newfoundland and Labrador. He has played a key role in developing sustainable tourism practices, always striving to protect the province’s natural and cultural heritage. He recently developed and hosted Atlantic Canada’s first Impact Sustainable Tourism conference. He has chaired the Gros Morne Institute of Sustainable Tourism for 26 years.

Speaker: Karen Squires  MarCom Metrics Inc.

Karen brings over thirty-five years of tourism marketing, communications and research experience at various levels of government, non-for-profit organizations and private sector. During this period, she has developed several partnership models with proven results and has shared best practices throughout the industry, mostly through board and committee participation. Karen is a strong proponent of sustainable tourism, 15 minute neighbourhoods and community building.

Topic: Sustainable Tourism - Made better by collaboration between industry, academia and community Join us for a discussion on how climate change and over-tourism are affecting natural habitats, infrastructure and local ways of life. Our speakers will outline how the tourism sector – together with local communities – can protect natural habitats and how we can all play a meaningful role by seeking out tourism experiences that have a positive impact on our destinations. 

When: Feb 2, 2026 07:00 PM Eastern Time (US and Canada)

Register in advance for this meeting: 

https://us02web.zoom.us/meeting/register/7ZY48JJUSVOcGGfghYLSwA 

After registering, you will receive a confirmation email containing information about joining the meeting.